Identity review
Organization identity, public website and relevant professional details must be verifiable before a commercial relationship is considered.
Partnership principles
Useful partners, clearly identified.
Paid placement never changes YouNew’s factual guidance, emergency information or editorial conclusions. Partnerships and sponsored content are always labelled.
Trust boundaries
Commercial relationships stay separate from practical guidance.
Visible labels
Sponsored and paid relationships are identified in language users can see and understand.
Editorial independence
Payment cannot suppress critical information, buy an editorial conclusion or influence emergency ordering.
User safety
Privacy, accessibility, claims and destination links remain subject to review and may be refused.